Privacy Policy

This Privacy Policy explains how MelixGold collects, uses, protects, and shares personal information when you visit or use www.melixgold.ae (the “Website”). By accessing or using our Website, you agree to the terms outlined below.


Who We Are

MelixGold is operated by MAHMOOD BAHRAMI JEWELLERY TRADING L.L.C (محمود بهرامى لتجارة المجوهرات ش.ذ.م.م), a gold jewellery business based in Dubai, United Arab Emirates. The company was established in 2021 and is licensed by the Dubai Department of Economy and Tourism (License No. 960405).

We specialize in the buying, selling, and exchange of gold jewellery. All products handled by MelixGold are 100% authentic, certified, and made from genuine gold with accurate and verified purity.


Information We Collect

We may collect personal information when you:

  • Visit or browse our Website

  • Register an account

  • Buy, sell, or exchange jewellery

  • Contact us through forms, email, phone, or WhatsApp

  • Subscribe to newsletters, promotions, or offers

This information may include your name, phone number, email address, delivery address, identification details (where required by law), order details, and transaction history.

We may also collect non-personal data such as browser type, IP address, device information, and website usage patterns.


How We Use Your Information

Your information may be used to:

  • Process purchases, exchanges, and payments

  • Verify identity and comply with legal requirements

  • Arrange delivery and order tracking

  • Provide customer support and respond to inquiries

  • Improve our Website, services, and customer experience

  • Send service-related messages and updates

  • Share promotional offers, where consent is provided

We do not sell or rent your personal data to third parties.


Legal Compliance (KYC & AML)

As a gold trading business operating in the UAE, MelixGold complies with Know Your Customer (KYC) and Anti-Money Laundering (AML/CFT) regulations issued by relevant authorities.

You may be required to provide valid identification or additional documentation for certain transactions. This information is collected strictly to meet legal and regulatory obligations.


Cookies & Tracking Technologies

Our Website uses cookies and similar technologies to:

  • Improve performance and functionality

  • Analyze visitor behavior

  • Remember user preferences

You can manage or disable cookies through your browser settings. Disabling cookies may affect some Website features.


Marketing & Communications

We may contact you regarding:

  • Order confirmations and delivery updates

  • Customer service matters

  • Promotions, offers, or new products (only if you opt in)

You can opt out of marketing communications at any time by clicking the unsubscribe link in emails or by contacting us at info@melixgold.ae.

Transactional and service-related messages may still be sent when necessary.


Sharing of Information

We may share your information only when required with:

  • Payment processors

  • Delivery and logistics partners

  • Regulatory or legal authorities, where required by law

All third parties are expected to handle your data securely and in compliance with applicable regulations.


Data Security

We take reasonable technical and organizational measures to protect your personal information, including secure servers and SSL encryption.

While we strive to protect your data, no method of online transmission or storage is 100% secure. Therefore, we cannot guarantee absolute security.


Data Retention

We retain personal information only for as long as necessary to:

  • Complete transactions

  • Meet legal and regulatory requirements

  • Resolve disputes or enforce agreements

Once no longer required, data is securely deleted or anonymized.


Your Rights

You have the right to:

  • Request access to your personal information

  • Request correction of inaccurate data

  • Request deletion of your data, subject to legal obligations

  • Withdraw consent for marketing communications

To exercise these rights, please contact us at info@melixgold.ae.


External Links

Our Website may contain links to third-party websites. MelixGold is not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies separately.

You can add this in the “Information Sharing” or “Use of Services / Third-Party Integrations” section of your Privacy Policy.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page. Continued use of the Website after updates means you accept the revised policy.


Contact Information

If you have any questions about this Privacy Policy or how your information is handled, please contact us:

Email: info@melixgold.ae

Business Name: MAHMOOD BAHRAMI JEWELLERY TRADING L.L.C

Location: Dubai, United Arab Emirate